B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

15.7%

15.7% -- engagement rate lift for User-generated religious content (Jubilee of Youth 2025) (2025)

2025  · amworldgroup.com

User-generated content pieces from the 2025 Jubilee of Youth achieved engagement rates averaging 15.7% higher than standard religious content.

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Attribution: amworldgroup.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
15.7%
Unit
Percentage
Data Vintage
2025
Entity
User-generated religious content (Jubilee of Youth 2025)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
amworldgroup.com Primary Tier C
https://amworldgroup.com/blog/pope-leo-won-over-genz-at-jubilee-of-youth ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Pope Leo XIV's Gen Z Marketing: Faith Meets Digital Strategy | AMW®
Faith as a Brand: What Marketers Can Learn From Pope Leo XIV’s Gen Z Strategy Pope Leo XIV's magnetic presence at Rome's Jubilee of Youth proves that traditional faith can still captivate the digital generation. More than one million young people from around the world flocked to the Eternal City las…
Original Research
amworldgroup.com · Original study ↗

Comparison of UGC engagement vs standard religious content; methodology not stated.

Methodology documented
Industrymarketing
Plain Text
User-generated religious content (Jubilee of Youth 2025): 15.7% engagement rate lift. Source: amworldgroup.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ugc-engagement-lift-15-7
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<blockquote cite="https://lighthousedata.io/data/ugc-engagement-lift-15-7" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15.7%</strong> -- engagement rate lift for User-generated religious content (Jubilee of Youth 2025)<br><small>Source: amworldgroup.com (2025) · <a href="https://lighthousedata.io/data/ugc-engagement-lift-15-7" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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