B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$129,700,000
$129,700,000 -- mobile ad spend for Twitter (2012)
Twitter was projected to generate $129.7 million in US mobile advertising revenue in 2012.
- Forecast/estimate by eMarketer
- US only
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$129,700,000
Unit
Currency Usd
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
95
Citation Chain
90
Independence
30
Methodology
35
Freshness
95
Sources (2)
eMarketer
Primary
Tier B
http://www.emarketer.com/Article/Twitter-Tops-Facebook-US-Mobile-Advertising-Revenue/1009324 ↗
Source Article
Twitter Tops Facebook in US Mobile Advertising Revenue
Also cited by
2026-08-22
Original Research
eMarketer
· Original study ↗
Methodology
eMarketer's forecast based on reported revenues, estimates from other research firms, usage trends, and interviews with industry leaders.
Segmentation
Industrymarketing
Cite this stat
Plain Text
Twitter: $129,700,000 mobile ad spend. Source: eMarketer (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/twitter-us-mobile-ad-revenue-2012
HTML Embed
<blockquote cite="https://lighthousedata.io/data/twitter-us-mobile-ad-revenue-2012" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$129,700,000</strong> -- mobile ad spend for Twitter<br><small>Source: eMarketer (2012) · <a href="https://lighthousedata.io/data/twitter-us-mobile-ad-revenue-2012" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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