C
Evidence Grade C
Graded
under review
Use with Hedging
Dated
0.86%
0.86% -- click through rate for Twitter (2023)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
0.86%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (2)
Contensify
Primary
Tier A
https://contensifyhq.com/blog/twitter-content-marketing-b2b/ ↗
Source Article
Twitter Content Marketing for B2B SaaS: A Simple Guide to Get Started - Contensify
With over 396.5 Million users worldwide, Twitter is one of the leading social media and microblogging platforms. It is ‘the’ place where you can spot trends, and interact with both customers and businesses.
CEOs, decision-makers, and business influencers are on Twitter to build loyal communities and…
Also cited by
Adweek (blog aggregator post)
https://www.adweek.org/blog/twitter-roi-benchmarks-2025-key-metrics
2026-09-22
Original Research
Contensify
· Original study ↗
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2023 (current) | 1.5% | |
| 2023 (current) | 0.86% | -42.7% |
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
Twitter: 0.86% click through rate. Source: Contensify (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/twitter-ctr
HTML Embed
<blockquote cite="https://lighthousedata.io/data/twitter-ctr" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.86%</strong> -- click through rate for Twitter<br><small>Source: Contensify (2023) · <a href="https://lighthousedata.io/data/twitter-ctr" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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