B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
89%
89% -- customers trusting friend and family recommendations for customers (2022)
89% of customers trust recommendations from friends and family.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
89%
Unit
Percentage
Data Vintage
2022
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Comm100
Primary
Tier C
https://5minutesseo.com/statistics/customer-service-statistics/?ref=hackernoon.com ↗
Source Article
70+ Customer Service Statistics & Trends for 2022
Ever wondered why businesses around the world resonate on the relevance of customer service statistics, so much in tandem? Are all those fancy customer management worth the hype? Why do some businesses, even with brilliant products, do not translate into profits or an average product being a househo…
Original Research
Comm100
· Original study ↗
Methodology
Comm100 survey cited in stat compilation
Methodology documented
Segmentation
IndustryAll
RegionGlobal
RoleAll marketers
Cite this stat
Plain Text
customers: 89% customers trusting friend and family recommendations. Source: Comm100 (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/trust-friend-family-recommendations
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<blockquote cite="https://lighthousedata.io/data/trust-friend-family-recommendations" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>89%</strong> -- customers trusting friend and family recommendations for customers<br><small>Source: Comm100 (2022) · <a href="https://lighthousedata.io/data/trust-friend-family-recommendations" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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