B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

78%

78% -- consumer preference rate for travelers (2025)

2025  · mara-solutions.com

78% of travelers are more likely to book hotels and restaurants that offer personalized experiences.

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Attribution: mara-solutions.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
78%
Unit
Percentage
Data Vintage
2025
Entity
travelers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
mara-solutions.com Primary Tier C
https://www.mara-solutions.com/post/hospitality-technology-trends ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Exploring Hospitality Technology Trends in 2025
Exploring Hospitality Technology Trends in 2025 Hospitality technology trends refer to the innovative solutions and digital tools adopted by hotels and other accommodation providers to enhance their operations and improve guest experiences. In the digital age, such technologies have notably helped n…
Original Research
mara-solutions.com · Original study ↗

Recent study, not named

Methodology documented
Industrymarketing
Plain Text
travelers: 78% consumer preference rate. Source: mara-solutions.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/travelers-personalized-experiences-booking
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<blockquote cite="https://lighthousedata.io/data/travelers-personalized-experiences-booking" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>78%</strong> -- consumer preference rate for travelers<br><small>Source: mara-solutions.com (2025) · <a href="https://lighthousedata.io/data/travelers-personalized-experiences-booking" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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