B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
64%
64% -- consumer preference rate for Streaming customers (2025)
According to a Hub Intel survey, 64% of customers prefer to watch shows when all of the episodes of a season are available.
- Described by the author as a one-off survey
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
64%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Hub Entertainment Research (Hub Intel)
Primary
Tier B
https://entertainmentstrategyguy.com/2025/10/14/streamings-two-biggest-shows-football-and-wednesday-… ↗
Source Article
Streaming's Two Biggest Shows—Football and Wednesday—Dominate the Charts! - Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscrib…
Original Research
Hub Entertainment Research (Hub Intel)
· Original study ↗
Methodology
Hub Intel survey, described as a one-off survey
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Streaming customers: 64% consumer preference rate. Source: Hub Entertainment Research (Hub Intel) (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hub-intel-binge-preference-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/hub-intel-binge-preference-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>64%</strong> -- consumer preference rate for Streaming customers<br><small>Source: Hub Entertainment Research (Hub Intel) (2025) · <a href="https://lighthousedata.io/data/hub-intel-binge-preference-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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