B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
7x
7x -- return on ad spend for top-performing PPC campaigns (2026)
Top-performing PPC campaigns across various industries achieve an average return on ad spend (ROAS) of 7:1 according to a study by HubSpot.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
7x
Unit
Ratio
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://ppcgrowthstudio.com/ppc-budgets-soar-7-1-roas-in-2026/ ↗
Source Article
PPC Budget Growth: Tactics for 7:1 ROAS
A staggering 72% of marketers expect their pay-per-click (PPC) budgets to increase in 2026, according to a recent report by Statista. This isn’t just a trend; it’s a declaration of confidence in the power of paid advertising. We offer case studies analyzing successful PPC campaigns across various in…
Original Research
HubSpot
· Original study ↗
Methodology
Cited from HubSpot study via third-party blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
top-performing PPC campaigns: 7x return on ad spend. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/top-ppc-roas-7-to-1
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<blockquote cite="https://lighthousedata.io/data/top-ppc-roas-7-to-1" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7x</strong> -- return on ad spend for top-performing PPC campaigns<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/top-ppc-roas-7-to-1" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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