B Evidence Grade B Graded under review Safe to Cite Current

10%

10% -- email click rate for top performers (2026)

2026  · Ask Optimo

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Attribution: Ask Optimo View source
Lighthouse Research Team
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Source verified Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2026
Entity
top performers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Ask Optimo Primary Tier B
https://askoptimo.com/blog/increase-your-email-click-rate ↗
Confidence: 53/100 Vintage: 2026 Channel: Deep Crawl
Source Article
Easy Ways To Increase Your Email Click Rates - Ask Optimo
May 10, 2023 Email marketing campaigns have provided better ROIs than any other strategy for many years. And stats show that the industry continues to grow at a rapid pace and will surpass $17.9bn by 2027. If you’re eager to tap into its full potential to gain increased sales from new leads and exis…
Original Research
Ask Optimo · Original study ↗

Significantly increased rate

Methodology documented
Industrymarketing
Plain Text
top performers: 10% email click rate. Source: Ask Optimo (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/top-performers-email-click-rate
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<blockquote cite="https://lighthousedata.io/data/top-performers-email-click-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- email click rate for top performers<br><small>Source: Ask Optimo (2026) · <a href="https://lighthousedata.io/data/top-performers-email-click-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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