B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
70%
70% -- app retention rate for Threads (2023)
Threads' current retention rate stands at over 70%.
- Stated as over 70%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Savanta
Primary
Tier B
https://savanta.com/knowledge-centre/view/threads-sew-far-sew-good/ ↗
Source Article
Threads… sew far sew good? - Savanta
At the beginning of July, Mark Zuckerberg, the CEO of Meta, announced the introduction of Threads, Instagram’s new text app.
And what a splash it made, soaring to 100 million users within the first week – an impressive feat even by ChatGPT’s standards!
Even Zuckerberg was taken aback by this explosi…
Original Research
Savanta
· Original study ↗
Methodology
Savanta research; benchmark noted that most apps struggle to reach 50% post-launch
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Threads: 70% app retention rate. Source: Savanta (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/threads-retention-70pct
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<blockquote cite="https://lighthousedata.io/data/threads-retention-70pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- app retention rate for Threads<br><small>Source: Savanta (2023) · <a href="https://lighthousedata.io/data/threads-retention-70pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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