B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
84.4%
84.4% -- ad viewability rate for Stilt (2023-12)
Stilt achieved an ad viewability rate of 84.4% within one month of implementing Mile's ad monetization solutions.
- Vendor case study
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
84.4%
Unit
Percentage
Data Vintage
2023-12
Entity
Sample Size
1
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Mile
Primary
Tier B
https://www.mile.tech/case-studies/stilt-doubles-its-rpm-within-a-month-with-miles-full-stack-moneti… ↗
Source Article
Stilt doubles its RPM within a month with Mile’s full-stack monetization solutions
Stilt is a financial services company focused on providing essential financial and immigration services to immigrants in the United States. They leverage innovative technology and data-driven insights to offer fair and transparent financial solutions. With this, Stilt aims to make financial services…
Original Research
Mile
· Original study ↗
Methodology
Vendor case study; viewability up 50% from 56% a month earlier, attributed to Mile's Smart Ad Refresh.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Stilt: 84.4% ad viewability rate. Source: Mile (2023-12). Via Lighthouse Intelligence -- https://lighthousedata.io/data/stilt-ad-viewability-84-4-pct
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<blockquote cite="https://lighthousedata.io/data/stilt-ad-viewability-84-4-pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84.4%</strong> -- ad viewability rate for Stilt<br><small>Source: Mile (2023-12) · <a href="https://lighthousedata.io/data/stilt-ad-viewability-84-4-pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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