B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
62%
62% -- purchase intent rate for smart speaker users (2025)
62% of smart speaker users plan to make a purchase in the next month.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Capital One Shopping
Primary
Tier B
https://insightpulsehub.com/voice-commerce-2026-how-to-build-an-80-billion-voice-shopping-strategy/ ↗
Source Article
Voice Commerce 2026: How to Build an $80 Billion Voice Shopping Strategy - InsightPulseHub
Half of U.S. consumers are already shopping with their voices. In 2026, with 49.6% of Americans (154.3 million people) using voice search for shopping and the global voice commerce market surging to $80 billion, the question isn’t whether voice shopping will transform retail—it’s whether your brand …
Original Research
Capital One Shopping
· Original study ↗
Methodology
Cited from Capital One Shopping
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
smart speaker users: 62% purchase intent rate. Source: Capital One Shopping (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/smart-speaker-purchase-intent-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/smart-speaker-purchase-intent-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- purchase intent rate for smart speaker users<br><small>Source: Capital One Shopping (2025) · <a href="https://lighthousedata.io/data/smart-speaker-purchase-intent-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.