B
Evidence Grade B
Graded
under review
Safe to Cite
Current
8%
8% -- click through rate for segmented email campaigns (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
8%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
gozen.io
Primary
Tier C
https://gozen.io/blog/email-segmentation/ ↗
Source Article
Top 6 Benefits of Email Segmentation
It’s known that 35% of marketers send their users 3 to 5 emails per week. From this fact, it’s obvious that these days, users are bombarded with multiple generic junk mails related to promotions and Ads. In piles of emails, it’s very difficult for a user to acknowledge our email marketing campaign.
…
Original Research
gozen.io
· Original study ↗
Methodology
Secondary citation, original source not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
segmented email campaigns: 8% click through rate. Source: gozen.io (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/segmented-email-ctr-8pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/segmented-email-ctr-8pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8%</strong> -- click through rate for segmented email campaigns<br><small>Source: gozen.io (2026) · <a href="https://lighthousedata.io/data/segmented-email-ctr-8pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.