B
Evidence Grade B
Graded
under review
Safe to Cite
Current
49%
49% -- email click through rate lift for Segmented email campaigns vs generic unsegmented email campaigns (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
49%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
aurorasendcloud.com
Primary
Tier C
https://www.aurorasendcloud.com/zh-tw/blog/email-list-segmentation ↗
Source Article
掌握郵件列表細分策略：提升互動效果的核心方法
Original Research
aurorasendcloud.com
· Original study ↗
Methodology
Article states segmented sends achieve 49% higher click rates than generic sends; underlying original research not cited in source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Segmented email campaigns vs generic unsegmented email campaigns: 49% email click through rate lift. Source: aurorasendcloud.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/segmented-email-click-rate-lift-49
HTML Embed
<blockquote cite="https://lighthousedata.io/data/segmented-email-click-rate-lift-49" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49%</strong> -- email click through rate lift for Segmented email campaigns vs generic unsegmented email campaigns<br><small>Source: aurorasendcloud.com (2026) · <a href="https://lighthousedata.io/data/segmented-email-click-rate-lift-49" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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