B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
81,293,895
81,293,895 -- campaign impressions for Black & Abroad 'See You There' campaign (2025)
The 'See You There' campaign generated 81,293,895 impressions.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
81,293,895
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Strategy Awards
Primary
Tier B
https://awards.strategyonline.ca/winners/winner/2025/?e=200122&n=See+You+There ↗
Source Article
2025 Winner
Original Research
Strategy Awards
· Original study ↗
Methodology
Award case study (Strategy Awards 2025 Gold, Data Driven Strategy)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Black & Abroad 'See You There' campaign: 81,293,895 campaign impressions. Source: Strategy Awards (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/see-you-there-impressions-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/see-you-there-impressions-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81,293,895</strong> -- campaign impressions for Black & Abroad 'See You There' campaign<br><small>Source: Strategy Awards (2025) · <a href="https://lighthousedata.io/data/see-you-there-impressions-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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