B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
6.61%
6.61% -- click through rate for Healthcare PPC advertising (2025)
The typical PPC ad click-through rate for the healthcare industry is 6.61 percent.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
6.61%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
PPC Agency Guide
Primary
Tier C
https://www.ppcagencyguide.com/industries/ ↗
Source Article
PPC advertising by industry | PPC Agency Guide
No two industries buy the same way, and that difference shows up everywhere in a PPC account: which keywords convert, what a click should cost, and how a landing page needs to be built. PPC advertising by industry means adjusting keyword strategy, compliance handling, budget and creative to match ho…
Original Research
PPC Agency Guide
· Original study ↗
Methodology
Industry benchmark table published by PPC Agency Guide; original data source not cited
Methodology documented
Segmentation
IndustryHealthcare
Channelpaid_ads
Cite this stat
Plain Text
Healthcare PPC advertising: 6.61% click through rate. Source: PPC Agency Guide (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ppc-ctr-healthcare
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ppc-ctr-healthcare" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6.61%</strong> -- click through rate for Healthcare PPC advertising<br><small>Source: PPC Agency Guide (2025) · <a href="https://lighthousedata.io/data/ppc-ctr-healthcare" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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