B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
18.4%
18.4% -- lead close rate for Google Ads plumbing campaigns (2026)
The median lead-to-customer close rate for plumbing Google Ads accounts is approximately 18.4%.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
18.4%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
524
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sprout Sage Solutions
Primary
Tier B
https://sproutsagesolutions.com/google-ads-for-plumbers-cost/ ↗
Source Article
GOOGLE ADS FOR PLUMBING COMPANIES · 2026 COST
Google Ads for Plumbing Companies Cost: Real 2026 Numbers, From a Founder Who Manages It
Most established plumbing companies spend $4,000 to $8,000 a month on Google Ads, with the full range running from about $1,500 a month for a small shop up to $10,00…
Original Research
Sprout Sage Solutions
· Original study ↗
Methodology
Median close rate from 524-account dataset
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Ads plumbing campaigns: 18.4% lead close rate. Source: Sprout Sage Solutions (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/plumbing-lead-close-rate-18-4
HTML Embed
<blockquote cite="https://lighthousedata.io/data/plumbing-lead-close-rate-18-4" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18.4%</strong> -- lead close rate for Google Ads plumbing campaigns<br><small>Source: Sprout Sage Solutions (2026) · <a href="https://lighthousedata.io/data/plumbing-lead-close-rate-18-4" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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