B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
67%
67% -- brand discovery rate for Pinterest promoted pins (2019)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Shopify
Primary
Tier C
https://carney.co/daily-carnage/fresh-outta-ideas/ ↗
Source Article
Fresh Outta Ideas - Carney
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Original Research
Shopify
· Original study ↗
Methodology
Statistic cited by Carney from Shopify's Pinterest promoted pins best practices content
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Pinterest promoted pins: 67% brand discovery rate. Source: Shopify (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pinterest-promoted-pin-brand-discovery-2019
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<blockquote cite="https://lighthousedata.io/data/pinterest-promoted-pin-brand-discovery-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- brand discovery rate for Pinterest promoted pins<br><small>Source: Shopify (2019) · <a href="https://lighthousedata.io/data/pinterest-promoted-pin-brand-discovery-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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