B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
1.5%
1.5% -- paid search conversion rate for Real estate websites (2025)
The paid search conversion rate is 1.5%.
- Uncited benchmark presented in an industry blog post
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
1.5%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
marqueesolution.com
Primary
Tier C
https://marqueesolution.com/boost-your-listings-how-real-estate-seo-services-drive-qualified-leads/ ↗
Source Article
Boost Your Listings: How Real Estate SEO Services Drive Qualified Leads
In today’s competitive real estate market, simply having a website isn’t enough. If your listings aren’t visible to potential buyers and sellers online, you’re missing out on a massive opportunity. With 97% of homebuyers using the internet to search for homes and 78% of real estate searches starting…
Original Research
marqueesolution.com
· Original study ↗
Methodology
Presented as paid search comparison to 3.2% organic search conversion rate; uncited in source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Real estate websites: 1.5% paid search conversion rate. Source: marqueesolution.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/paid-search-conversion-rate-real-estate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/paid-search-conversion-rate-real-estate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.5%</strong> -- paid search conversion rate for Real estate websites<br><small>Source: marqueesolution.com (2025) · <a href="https://lighthousedata.io/data/paid-search-conversion-rate-real-estate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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