B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
19%
19% -- online return rate for US online retail (2025)
The National Retail Federation predicts an online return rate of over 19% by 2025.
- Forecasted/predicted value ('over 19%')
- Secondary citation of National Retail Federation forecast
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
19%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
National Retail Federation
Primary
Tier C
https://withlooksy.com/blog/ai-try-on-vs-traditional-product-previews ↗
Source Article
AI Try-On vs. Traditional Product Previews | Looksy Blog
Ecommerce
AI Try-On vs. Traditional Product Previews
Compare AI try-on vs static product previews — pros, costs, device needs, and impacts on conversions and return rates for online retailers.
When shopping online, one of the biggest challenges is knowing if a product will meet your expectations - e…
Also cited by
Looksy (withlooksy.com)
https://withlooksy.com/blog/complete-guide-ai-tools-shopify-stores
2026-09-20
Original Research
National Retail Federation
· Original study ↗
Methodology
National Retail Federation forecast, cited secondhand in vendor blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US online retail: 19% online return rate. Source: National Retail Federation (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nrf-online-return-rate-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/nrf-online-return-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19%</strong> -- online return rate for US online retail<br><small>Source: National Retail Federation (2025) · <a href="https://lighthousedata.io/data/nrf-online-return-rate-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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