B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
0.08%
0.08% -- click through rate for mobile game banner ads (2025)
Mobile banner ad click-through rates typically range between 0.08% and 0.12%.
- Reported as a general benchmark range (0.08% to 0.12%) rather than a single point estimate.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
0.08%
Unit
Percentage
Data Vintage
2025
Entity
Geography
APAC
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
bizzware.in
Primary
Tier C
https://bizzware.in/blog/mobile-game-ads/ ↗
Source Article
Mobile Game Ads: How It Works, Formats, Costs, and Everything To Know - Bizzware
Mobile game ads have become the primary way studios attract new players, promote launches, and scale growth in a market where visibility inside app stores alone is no longer enough.
Instead of waiting for organic discovery, developers now use paid advertising ecosystems to place games directly in fr…
Original Research
bizzware.in
· Original study ↗
Methodology
Range 0.08-0.12%, midpoint extracted
Methodology documented
Segmentation
IndustryGaming
RegionAPAC
Channelpaid_ads
Cite this stat
Plain Text
mobile game banner ads: 0.08% click through rate. Source: bizzware.in (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-banner-ctr-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-banner-ctr-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.08%</strong> -- click through rate for mobile game banner ads<br><small>Source: bizzware.in (2025) · <a href="https://lighthousedata.io/data/mobile-banner-ctr-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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