B Evidence Grade B Verified accuracy verified by the review judge Safe to Cite Dated

$2,500,000,000

$2,500,000,000 -- mobile ad spend for US mobile ad spending (2014)

Name: Mobile Ad Spend Statistics
Creator: Lighthouse Intelligence
Published: 2026-08-22

2014 · eMarketer

eMarketer forecasts US mobile ad spending will reach more than $2.5 billion by 2014.

Forecasted/projected figure
Source states 'more than $2.5 billion'

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Attribution: eMarketer View source

Lighthouse Research Team

Last verified: 2026-08-22 · How we verify data →

Source verified Evidence graded

Value

$2,500,000,000

Unit

Currency Usd

Data Vintage

2014

Entity

US mobile ad spending

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

69/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (2)

eMarketer Primary Tier A

http://www.emarketer.com/(S(1o1n2345bom3do55xpues3f3))/Article.aspx?R=1007992 ↗

Confidence: 77/100 Vintage: 2014 Channel: Common Crawl

Source Article

Mobile Ad Spending Up Nearly 80% in 2010

Also cited by

statista.com https://www.statista.com/

2026-08-22

Original Research

eMarketer · Original study ↗

Methodology

Estimate

Trend Over Time

Period	Value	Change
2011	$1,100,000,000
2014 (current)	$2,500,000,000	+127.3%

Segmentation

Industrymarketing

Cite this stat

Plain Text

US mobile ad spending: $2,500,000,000 mobile ad spend. Source: eMarketer (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-ad-spending-2014

HTML Embed

<blockquote cite="https://lighthousedata.io/data/mobile-ad-spending-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$2,500,000,000</strong> -- mobile ad spend for US mobile ad spending<br><small>Source: eMarketer (2014) · <a href="https://lighthousedata.io/data/mobile-ad-spending-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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