B Evidence Grade B Verified accuracy verified by the review judge Safe to Cite Dated

$1,100,000,000

$1,100,000,000 -- mobile ad spend for US mobile ad spending (2011)

2011  · eMarketer

eMarketer forecasts that US mobile ad spending will hit over $1.1 billion in 2011.

  • Forecasted value
  • Source states spending hits 'over $1.1 billion'
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Attribution: eMarketer View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$1,100,000,000
Unit
Currency Usd
Data Vintage
2011
Entity
US mobile ad spending
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

62/100 confidence
Extraction
95
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
eMarketer Primary Tier A
http://www.emarketer.com/Article/Mobile-Ad-Spending-Up-Nearly-80-2010/1007992 ↗
Confidence: 74/100 Vintage: 2011 Channel: Common Crawl
Source Article
Mobile Ad Spending Up Nearly 80% in 2010
Also cited by
Original Research
eMarketer · Original study ↗

Forecasted value

Period Value Change
2011 (current) $1,100,000,000
2014 $2,500,000,000 +127.3%
Industrymarketing
Plain Text
US mobile ad spending: $1,100,000,000 mobile ad spend. Source: eMarketer (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-ad-spending-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-ad-spending-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1,100,000,000</strong> -- mobile ad spend for US mobile ad spending<br><small>Source: eMarketer (2011) · <a href="https://lighthousedata.io/data/mobile-ad-spending-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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