C
Evidence Grade C
Use with Hedging
Recent
0.9%
0.9% — click through rate for Software & Internet (Meta Ads) (2025)
Source:
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Curated by Aaron Agius
· Founder, Louder Online
Last verified:
·
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Source verified
Evidence graded
Value
0.9%
Unit
Percentage
Data Vintage
2025
Entity
Study Type
Unknown
Trend
Stable
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.
Sources (6)
AdLabz
Primary
Tier B
https://www.adlabz.co/b2b-saas-google-ads-benchmarks-for-2025 ↗
Source Article
Google ads campaigns are incredibly useful in the fast-paced B2B Saas environment. But how can you tell if your campaigns are effective? This is where Google Ads benchmark metrics come into play — a critical set of key performance indicators that can help you warriors of the keyboard navigate your s…
Also cited by
dancingchicken.com
https://dancingchicken.com/post/meta-ads-engagement-benchmarks-industry
2026-05-01
2026-05-01
2026-05-02
Froggy Ads
https://froggyads.com/blog/cpc-social-media/
2026-05-27
2026-06-04
Original Research
Dancing Chicken
· Original study ↗
Methodology
Industry-specific benchmark
Study: Unknown
Cite this stat
Suggested hedging: based on claims without stated methodology, with unverified sample sizes...
Plain Text
Software & Internet (Meta Ads): 0.9% click through rate. Source: AdLabz (2025). Via Lighthouse Research Data — https://lighthousedata.io/data/meta-ads-ctr-software-internet-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/meta-ads-ctr-software-internet-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.9%</strong> — click through rate for Software & Internet (Meta Ads)<br><small>Source: AdLabz (2025) · <a href="https://lighthousedata.io/data/meta-ads-ctr-software-internet-2025" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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