B Evidence Grade B Trusted with Context Current

32%

32% — click through rate for top-ranking result (2026)

Name: Click Through Rate Statistics
Creator: Lighthouse Research
Published: 2026-03-13

2026 · Unknown · Setka

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Source: Setka View source

Curated by Aaron Agius · Founder, Louder Online

Last verified: 2026-06-02 · How we verify data →

Source verified Evidence graded

Value

32%

Unit

Percentage

Data Vintage

2026

Entity

top-ranking result

Study Type

Unknown

Geography

Global

Trend

Stable

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

52/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (6)

Setka Primary Tier A

https://setka.ru/posts/019ce146-6949-7f53-945b-3a54a13bf39c ↗

Confidence: 58/100 Vintage: 2026

Source Article

🧡 Почему оранжевая кнопка может дать до +40% к кликам? В крупных массивах A/B-тестов красные и оранжевые CTA-кнопки стабильно показывают на 32–40% больше кликов по сравнению с другими цветами. И дело не в моде и не во «вкусе дизайнера». ⏺Красный воспринимается как давление: «Срочно. Сейчас. Не упуст…

Also cited by

bloggingwizard.com https://bloggingwizard.com/seo-statistics/

2026-05-01

SaaSHero https://www.saashero.net/design/top-b2b-ad-designs-2026/

2026-05-27

FroggyAds https://froggyads.com/blog/sitelink-extensions-adwords/

2026-05-27

FroggyAds https://froggyads.com/blog/mgid-ads-campaign/

2026-06-01

GrowthSRC Media https://www.searchenginejournal.com/google-ctrs-drop-32-for-top-result-after-ai-…

2026-06-02

Original Research

Backlinko · Original study ↗

Methodology

Cited from Backlinko

Study: Unknown n=707 Methodology documented

Segmentation

Industrymedia_entertainment RegionGlobal RoleSEO Specialist Channelsearch

Cite this stat

Suggested hedging: Industry data from the source indicates that [claim] According to research from the source, [claim] the source research suggests [claim], though independent confirmation is limited Based on the source's analysis of n=available data respondents, [claim]

Plain Text

top-ranking result: 32% click through rate. Source: Setka (2026). Via Lighthouse Research Data — https://lighthousedata.io/data/clicks-top-ranking-result-2026

HTML Embed

<blockquote cite="https://lighthousedata.io/data/clicks-top-ranking-result-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> — click through rate for top-ranking result<br><small>Source: Setka (2026) · <a href="https://lighthousedata.io/data/clicks-top-ranking-result-2026" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>

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