C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Recent
84%
84% -- customer retention rate for media and professional services industry (2025)
As of 2025, the media and professional services industry has an 84% customer retention rate.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
84%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (2)
buildwithtoki.com
Primary
Tier B
https://www.buildwithtoki.com/blog-post/customer-retention-rate-calculation ↗
Source Article
Customer Retention Rate Calculation: Your Complete Guide | Toki
Customer Retention Rate Calculation: Your Complete Guide
Master customer retention rate calculation with proven formulas and actionable strategies. Boost retention and drive business growth today.
Understanding Customer Retention Rate: The Foundation
Customer retention rate calculation might seem co…
Also cited by
2026-09-23
Original Research
buildwithtoki.com
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
media and professional services industry: 84% customer retention rate. Source: buildwithtoki.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/media-professional-services-retention-rate
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<blockquote cite="https://lighthousedata.io/data/media-professional-services-retention-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84%</strong> -- customer retention rate for media and professional services industry<br><small>Source: buildwithtoki.com (2025) · <a href="https://lighthousedata.io/data/media-professional-services-retention-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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