B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
470,000
470,000 -- campaign impressions for Mastercard Australian Open point-of-sale campaign (2026)
Mastercard's Australian Open Connected Retail point-of-sale campaign generated over 470,000 impressions in the first month.
- The source states 'over 470,000 impressions'.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
470,000
Unit
Count
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
adm Group
Primary
Tier B
https://adm-indicia.com/insights/leveraging-connected-retail-to-enhance-the-shopping-experience/ ↗
Source Article
How Connected Retail enhances the shopper experience
Original Research
adm Group
· Original study ↗
Methodology
Case study campaign metrics reported by adm-indicia.com
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Mastercard Australian Open point-of-sale campaign: 470,000 campaign impressions. Source: adm Group (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mastercard-campaign-impressions
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mastercard-campaign-impressions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>470,000</strong> -- campaign impressions for Mastercard Australian Open point-of-sale campaign<br><small>Source: adm Group (2026) · <a href="https://lighthousedata.io/data/mastercard-campaign-impressions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.