B Evidence Grade B Graded under review Safe to Cite Dated

60%

60% -- content marketing usage rate for marketers (WordStream clients) (2015)

Name: Content Marketing Usage Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-18

2015 · WordStream

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Attribution: WordStream View source

Lighthouse Research Team

Last verified: 2026-09-18 · How we verify data →

Source verified Evidence graded

Value

60%

Unit

Percentage

Data Vintage

2015

Entity

marketers (WordStream clients)

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

WordStream Primary Tier B

https://marketingwsieci.pl/badanie-79-marketingowcow-wykorzystuje-seo-w-swoich-strategiach/ ↗

Confidence: 53/100 Vintage: 2015 Channel: Deep Crawl

Source Article

🥇 Badanie: 79% marketingowców wykorzystuje SEO w swoich strategiach - Marketing w sieci - blog o marketingu internetowym!

Badanie: 79% marketingowców wykorzystuje SEO w swoich strategiach Jak wygląda wykorzystanie różnych kanałów marketingu internetowego? Jakie są główne cele przedsiębiorców odnośnie do ich kampanii? Co powstrzymuje marketingowców przed wykorzystaniem video w swoich działaniach? Na te i inne pytania od…

Original Research

WordStream · Original study ↗

Methodology

Survey of WordStream customers on marketing channel usage

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

marketers (WordStream clients): 60% content marketing usage rate. Source: WordStream (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/marketers-use-content-marketing-wordstream

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<blockquote cite="https://lighthousedata.io/data/marketers-use-content-marketing-wordstream" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- content marketing usage rate for marketers (WordStream clients)<br><small>Source: WordStream (2015) · <a href="https://lighthousedata.io/data/marketers-use-content-marketing-wordstream" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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