B Evidence Grade B Use with Hedging Current

11%

11% — marketing percentage for marketers reporting marketing in the metaverse (2026)

Name: Marketing Percentage Statistics
Creator: Lighthouse Research
Published: 2026-02-13

2026 · Unknown · HubSpot

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Source: HubSpot View source

Curated by Aaron Agius · Founder, Louder Online

Last verified: 2026-03-09 · How we verify data →

Source verified Evidence graded

Value

11%

Unit

Percentage

Data Vintage

2026

Entity

marketers reporting marketing in the metaverse

Study Type

Unknown

Geography

Global

Trend

Stable

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (21)

HubSpot Primary Tier A

https://www.hubspot.com/marketing-statistics ↗

Confidence: 76/100 Vintage: 2026

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DemandSage https://www.demandsage.com/google-gemini-statistics/

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Blogging Wizard https://bloggingwizard.com/influencer-marketing-statistics/

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Hootsuite https://blog.hootsuite.com/instagram-statistics/

2026-02-16

Emailvendorselection https://www.emailvendorselection.com/marketing-automation-statistics/

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Datareportal https://datareportal.com/reports/digital-2025-global-overview-report

2026-02-16

Metricool https://metricool.com/tiktok-statistics/

2026-02-16

Hubspot https://blog.hubspot.com/marketing/state-of-video-marketing-new-data

2026-02-16

Outreach https://www.outreach.io/resources/blog/sales-2025-data-analysis

2026-02-16

Inbeat https://inbeat.agency/blog/marketing-automation-statistics

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Business https://business.adobe.com/resources/digital-trends-report.html

2026-02-16

Chad Wyatt https://chad-wyatt.com/social-media/influencer-marketing-statistics/

2026-02-16

Similarweb https://www.similarweb.com/blog/research/business-benchmarking/benchmarking-webs…

2026-02-16

Zylo https://zylo.com/blog/saas-statistics/

2026-02-16

Keywordseverywhere https://keywordseverywhere.com/blog/landing-page-stats/

2026-02-16

Xenoss https://xenoss.io/blog/connected-tv-market-statistics

2026-02-16

We Are Social https://wearesocial.com/uk/blog/2024/04/digital-2024-april-global-statshot-repor…

2026-02-24

Constant Contact https://www.constantcontact.com/blog/email-marketing-statistics/

2026-03-09

userp.io https://userp.io/organic-growth/updated-list-of-top-saas-marketing-statistics/

2026-03-09

Original Research

Orbit Media · Original study ↗

Trend Over Time

Period	Value	Change
2026 (current)	11%
2026 (current)	11%	0%

Segmentation

RegionGlobal RoleAll marketers Channelmulti-channel

Cite this stat

Suggested hedging: Multiple industry sources report that [claim] Industry data from the source indicates that [claim] According to research from the source, [claim] Based on the source's analysis of n=available data respondents, [claim]

Plain Text

marketers reporting marketing in the metaverse: 11% marketing percentage. Source: HubSpot (2026). Via Lighthouse Research Data — https://lighthousedata.io/data/marketers-reporting-metaverse-2026

HTML Embed

<blockquote cite="https://lighthousedata.io/data/marketers-reporting-metaverse-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11%</strong> — marketing percentage for marketers reporting marketing in the metaverse<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/marketers-reporting-metaverse-2026" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>

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