B
Evidence Grade B
Use with Hedging
Current
4.8%
4.8% — marketing percentage for global_social_media_user_growth_rate (2026)
Source:
View source
Curated by Aaron Agius
· Founder, Louder Online
Last verified:
·
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Source verified
Evidence graded
Value
4.8%
Unit
Percentage
Data Vintage
2026
Entity
Study Type
Platform_data
Geography
Global
Trend
Stable
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
0
Citation Chain
90
Independence
100
Methodology
50
Freshness
95
Sources (2)
datareportal.com
Primary
Tier A
https://datareportal.com/global-digital-overview ↗
Also cited by
getresponse.com
https://www.getresponse.com/blog/email-marketing-statistics
2026-03-13
Original Research
DataReportal
· Original study ↗
Methodology
Official research from DataReportal
Study: Platform_data
n=1,000,000
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2025 | 4.7% | |
| 2026 (current) | 4.8% | +2.1% |
Segmentation
RegionGlobal
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
global_social_media_user_growth_rate: 4.8% marketing percentage. Source: datareportal.com (2026). Via Lighthouse Research Data — https://lighthousedata.io/data/social-media-user-growth-rate-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/social-media-user-growth-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.8%</strong> — marketing percentage for global_social_media_user_growth_rate<br><small>Source: datareportal.com (2026) · <a href="https://lighthousedata.io/data/social-media-user-growth-rate-2025" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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