B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

69%

69% -- social media penetration rate for Malaysia (2021)

2021  · Digital Business Lab

The social media penetration rate in Malaysia is 69%.

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Attribution: Digital Business Lab View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
69%
Unit
Percentage
Data Vintage
2021
Entity
Malaysia
Geography
APAC
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Digital Business Lab Primary Tier C
https://www.lionandlion.com/news/blog-post-title-one-9d974-ms7bh-d4dzr-5pgwl-pfzg4-fxznk-da6l4-cpz5y… ↗
Confidence: 48/100 Vintage: 2021 Channel: Deep Crawl
Source Article
Social media marketing in Malaysia is thriving. Here’s why you should consider it. — Your Site Title
Social media marketing in Malaysia is thriving. Here’s why you should consider it. As we all know, the COVID-19 pandemic has indefinitely changed the behaviour of Malaysia’s consumers. After the initial movement restriction orders (MCOs), which restricted many Malaysians to their homes, consumers ha…
Original Research
Digital Business Lab · Original study ↗

Cited from Digital Business Lab

Methodology documented
Industrymedia_entertainment RegionAPAC RoleAll marketers Channelsocial
Plain Text
Malaysia: 69% social media penetration rate. Source: Digital Business Lab (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/malaysia-social-media-penetration-69pct
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<blockquote cite="https://lighthousedata.io/data/malaysia-social-media-penetration-69pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69%</strong> -- social media penetration rate for Malaysia<br><small>Source: Digital Business Lab (2021) · <a href="https://lighthousedata.io/data/malaysia-social-media-penetration-69pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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