B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
82%
82% -- social media penetration rate for Saudi Arabia (2023)
Approximately 82% of the population in Saudi Arabia are active social media users.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
82%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
DataReportal
Primary
Tier C
https://thedigitalsquad.net/the-role-of-social-media-marketing-in-business-success-in-saudi-arabia/ ↗
Source Article
We Are The Digital Guardians of Your Brand
Saudi Arabia is experiencing rapid digital transformation, and social media plays a major role in the success of businesses. With widespread internet access and smartphone usage, platforms like Twitter, Instagram, and Snapchat are highly effective tools for companies to reach their target audience.
…
Original Research
DataReportal
· Original study ↗
Methodology
Citing DataReportal 2023 report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Saudi Arabia: 82% social media penetration rate. Source: DataReportal (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/saudi-social-media-population-share-2023
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<blockquote cite="https://lighthousedata.io/data/saudi-social-media-population-share-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- social media penetration rate for Saudi Arabia<br><small>Source: DataReportal (2023) · <a href="https://lighthousedata.io/data/saudi-social-media-population-share-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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