B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

1.08%

1.08% -- click through rate for Lee Kum Kee UK noodle launch programmatic campaign (2025)

2025  · Fluid Marketplaces

The Lee Kum Kee UK noodle launch campaign achieved an overall click-through rate of 1.08% compared to a forecasted 0.17%.

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Attribution: Fluid Marketplaces View source
Lighthouse Research Team
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Source verified Evidence graded
Value
1.08%
Unit
Percentage
Data Vintage
2025
Entity
Lee Kum Kee UK noodle launch programmatic campaign
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Fluid Marketplaces Primary Tier A
https://www.fluidmarketplaces.com/work/lee-kum-kee-chinese-and-asian-foods-noodles-product-launch/ ↗
Confidence: 57/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Lee Kum Kee Chinese and Asian foods - noodles product launch
Work Lee Kum Kee Chinese and Asian foods – noodles product launch Generating awareness of a new noodle range from a leading Chinese food brand with DSP and other programmatic advertising campaigns. Services The client Founded in 1888, Lee Kum Kee is a Hong Kong-based producer of Chinese and Asian sa…
Original Research
Fluid Marketplaces · Original study ↗

Agency campaign report; actual vs forecast CTR

Methodology documented
Industrymarketing
Plain Text
Lee Kum Kee UK noodle launch programmatic campaign: 1.08% click through rate. Source: Fluid Marketplaces (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/lkk-noodle-campaign-ctr-actual
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<blockquote cite="https://lighthousedata.io/data/lkk-noodle-campaign-ctr-actual" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.08%</strong> -- click through rate for Lee Kum Kee UK noodle launch programmatic campaign<br><small>Source: Fluid Marketplaces (2025) · <a href="https://lighthousedata.io/data/lkk-noodle-campaign-ctr-actual" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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