B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$100
$100 -- cost per lead decrease for businesses using lead management software (2025)
Businesses that implemented lead management software experienced a $100 decrease in cost per lead according to a ServiceTitan study.
Attribution:
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Lighthouse Research Team
Last verified:
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Evidence graded
Value
$100
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ServiceTitan
Primary
Tier C
https://keylightcollective.com/ppc-lead-management-automation/ ↗
Source Article
Running PPC Ads Without Lead Management? You're Losing Business
Imagine this: You’ve invested in high-quality PPC ads to drive traffic to your website. The clicks start rolling in, inquiries flood your inbox, and your phone is buzzing with potential customers. But then, reality sets in—your team is overwhelmed, follow-ups slip through the cracks, and suddenly, t…
Original Research
ServiceTitan
· Original study ↗
Methodology
Cited as ServiceTitan study; details not stated
Methodology documented
Segmentation
IndustryB2B
Company SizeMid-market
RoleAll marketers
Channelpaid_ads
Cite this stat
Plain Text
businesses using lead management software: $100 cost per lead decrease. Source: ServiceTitan (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/lead-management-cost-per-lead-decrease
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<blockquote cite="https://lighthousedata.io/data/lead-management-cost-per-lead-decrease" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$100</strong> -- cost per lead decrease for businesses using lead management software<br><small>Source: ServiceTitan (2025) · <a href="https://lighthousedata.io/data/lead-management-cost-per-lead-decrease" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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