B
Evidence Grade B
Verified
accuracy verified by the review judge
Safe to Cite
Dated
10%
10% -- ecommerce penetration rate for Latin America (2020)
E-commerce penetration in Latin America was less than 10% in 2020.
- Value is stated as an upper bound ('less than 10%')
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Mercado Libre
Primary
Tier B
https://blog.investchile.gob.cl/mercado-libre-and-its-formula-for-triumphing-in-the-pandemic ↗
Source Article
Mercado Libre and its formula for triumphing in the pandemic
The company is growing at rates of 300% in Chile and plans to invest US$100 million in the next two years.
If there has been a big winner in this pandemic, amid the disaster for thousands of companies and industries, it is e-commerce and the leader there in Latin America is Mercado Libre. On Tuesday…
Original Research
Mercado Libre
· Original study ↗
Methodology
Company executive statement; value is an upper bound (less than 10%)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Latin America: 10% ecommerce penetration rate. Source: Mercado Libre (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/latam-ecommerce-penetration-2020
HTML Embed
<blockquote cite="https://lighthousedata.io/data/latam-ecommerce-penetration-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- ecommerce penetration rate for Latin America<br><small>Source: Mercado Libre (2020) · <a href="https://lighthousedata.io/data/latam-ecommerce-penetration-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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