B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
41%
41% -- repeat purchase rate for Chips brand on the Ibotta Performance Network (2026)
A chips brand partnering with the Ibotta Performance Network saw 41% repeat purchasers.
- Case study methodology and specific time frame not specified in source text
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Lighthouse Research Team
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Source verified
Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
Ibotta
Primary
Tier A
https://ipn.ibotta.com/contact-cpg ↗
Source Article
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*Circana Scan Panel; Total US – All outlets; 52 wk ending Nov 2023
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Original Research
Ibotta
· Original study ↗
Methodology
Anonymized brand case study published by Ibotta; no methodology or period stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Chips brand on the Ibotta Performance Network: 41% repeat purchase rate. Source: Ibotta (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ipn-chips-repeat-purchasers
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<blockquote cite="https://lighthousedata.io/data/ipn-chips-repeat-purchasers" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- repeat purchase rate for Chips brand on the Ibotta Performance Network<br><small>Source: Ibotta (2026) · <a href="https://lighthousedata.io/data/ipn-chips-repeat-purchasers" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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