B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
76%
76% -- viewability rate for Invibes' campaign for MUSE (2024)
Invibes' digital advertising campaign for MUSE achieved a viewability rate of 76%.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
60
Independence
30
Methodology
30
Freshness
95
Sources (5)
Media Key
Primary
Tier B
https://mediakey.it/news/il-muse-e-invibes-ancora-insieme-per-le-nuove-iniziative-con-una-campagna-d… ↗
Source Article
IL MUSE E INVIBES ANCORA INSIEME PER LE NUOVE INIZIATIVE CON UNA CAMPAGNA DIGITAL ECO-SOSTENIBILE - Media Key
Invibes Advertising (Invibes) tech company specializzata in digital advertising e il MUSE rinnovano la partnership nel 2024 per una comunicazione responsabile. Per sponsorizzare le numerose iniziative del 2024 il MUSE – Museo delle Scienze di Trento, ha rinnovato la collaborazione con Invibes Advert…
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Original Research
Media Key
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
Invibes' campaign for MUSE: 76% viewability rate. Source: Media Key (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/invibes-muse-viewability-2024
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<blockquote cite="https://lighthousedata.io/data/invibes-muse-viewability-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- viewability rate for Invibes' campaign for MUSE<br><small>Source: Media Key (2024) · <a href="https://lighthousedata.io/data/invibes-muse-viewability-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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