B Evidence Grade B Graded under review Safe to Cite Dated

26%

26% -- marketing budget allocation for Visual Content Creation And Distribution (2015)

2015  · Chute

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Attribution: Chute View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
26%
Unit
Percentage
Data Vintage
2015
Entity
Visual Content Creation And Distribution
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
75
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Chute Primary Tier B
https://digiday.com/sponsored/chutesoti-117240/ ↗
Confidence: 56/100 Vintage: 2015 Channel: Deep Crawl
Source Article
Industry report: In visual marketing, it's scale to win
Join us Sept. 14-16 in Miami to connect with top publishing leaders Written by Ranvir Gujral, CEO, Chute. Consumers’ attention spans are plummeting. In 2000, the average hovered around 12 seconds, just enough time for marketers to make an argument and draw in their audience. In 2013, that number san…
Original Research
Chute · Original study ↗

Survey of 204 marketers at brands, agencies, retailers, and publishers

Methodology documented
Industrymarketing
Plain Text
Visual Content Creation And Distribution: 26% marketing budget allocation. Source: Chute (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/increase-in-visual-marketing-budget
HTML Embed
<blockquote cite="https://lighthousedata.io/data/increase-in-visual-marketing-budget" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>26%</strong> -- marketing budget allocation for Visual Content Creation And Distribution<br><small>Source: Chute (2015) · <a href="https://lighthousedata.io/data/increase-in-visual-marketing-budget" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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