B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
4x
4x -- return on ad spend for hotel industry paid media (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
4x
Unit
Ratio
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (4)
Nuvho
Primary
Tier C
https://nuvho.com/hotel-marketing-services/ ↗
Source Article
Full-Service Hotel Marketing to Drive Direct Bookings
Hotel Marketing Agency
Our hotel marketing services help hoteliers with all aspects of their marketing strategy.
We will help you drive more direct bookings with a targeted marketing approach.
Trusted by Leading Hotels
We’ve worked with a network of 270+ hotels across Asia Pacific, United Kingdom & …
Also cited by
2026-10-01
2026-09-19
2026-10-01
Original Research
Nuvho
· Original study ↗
Methodology
Industry benchmark stated by hotel marketing agency Nuvho; methodology not specified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
hotel industry paid media: 4x return on ad spend. Source: Nuvho (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hotel-paid-media-roas-benchmark-4to1
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<blockquote cite="https://lighthousedata.io/data/hotel-paid-media-roas-benchmark-4to1" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4x</strong> -- return on ad spend for hotel industry paid media<br><small>Source: Nuvho (2025) · <a href="https://lighthousedata.io/data/hotel-paid-media-roas-benchmark-4to1" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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