B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
25%
25% -- in app survey response rate for in-app surveys (2025)
A healthy in-app survey response rate benchmark ranges from 25% to 30%.
- Healthy benchmark range reported as 25%–30%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Refiner
Primary
Tier B
https://refiner.io/blog/improve-in-app-survey-response-rates/ ↗
Source Article
How to Improve In-app Survey Response Rates
How to Improve In-App Survey Response Rates: Benchmarks, Triggers, and 14 Proven Tactics
TL;DR
- A healthy in‑app survey response rate is 25%–30%. Refiner’s 2025 data averages ~27% response and ~24% completion when timing, targeting, and native UI are dialed in.
- Biggest lifts come from meaningful …
Original Research
Refiner
· Original study ↗
Methodology
Vendor-reported healthy benchmark range for in-app survey response rates; article states 'Most teams see 25%–30%'. Range reported by source — midpoint (27.5%) used as the value.
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2022 | 27.52% | |
| 2025 (current) | 25% | -9.2% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
in-app surveys: 25% in app survey response rate. Source: Refiner (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/healthy-in-app-survey-response-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/healthy-in-app-survey-response-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- in app survey response rate for in-app surveys<br><small>Source: Refiner (2025) · <a href="https://lighthousedata.io/data/healthy-in-app-survey-response-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.