B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
9.78x
9.78x -- return on ad spend for Goodway Group (retail media ecosystem) (2026)
Goodway Group reported achieving a 9.78 ROAS from retail media ecosystem transformation.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
9.78x
Unit
Ratio
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Goodway Group
Primary
Tier B
https://www.fieldtrip.agency/post/top-enterprise-growth-marketing-agencies ↗
Source Article
Top Growth Marketing Agencies for Enterprise and Late-Stage Brands
Yousuf
Published:
July 3, 2026
Updated:
August 21, 2026
Late-stage and enterprise brands don’t necessarily have budget constraints when it comes to marketing. Still, they do sometimes experience slow growth or even no growth at all.
Such companies face more complex challenges to growth for a variety…
Original Research
Goodway Group
· Original study ↗
Methodology
Agency-reported ROAS from retail media transformation
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Goodway Group (retail media ecosystem): 9.78x return on ad spend. Source: Goodway Group (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/goodway-retail-media-roas
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<blockquote cite="https://lighthousedata.io/data/goodway-retail-media-roas" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9.78x</strong> -- return on ad spend for Goodway Group (retail media ecosystem)<br><small>Source: Goodway Group (2026) · <a href="https://lighthousedata.io/data/goodway-retail-media-roas" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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