B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
$0.04
$0.04 -- cost per engagement for GOLDTOE (athletic socks brand) (2024)
GOLDTOE's Instagram influencer campaign achieved a cost per engagement (CPE) of $0.035.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$0.04
Unit
Currency Usd
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
80
Source Trust
50
Citation Chain
50
Independence
30
Methodology
20
Freshness
50
Source
YGLuk
Primary
Tier B
https://ygluk.com/11-brilliant-examples-of-brands-that-work-with-micro-influencers/ ↗
Source Article
11 Brilliant Examples of Brands that Work with Micro-Influencers - YGLuk
With the rise of micro-influencer marketing, manufacturers are more and more turning to smaller, extra area of interest influencers to drive significant engagements. Though micro-influencers don’t have as a lot attain as influencers with tens of millions of followers, they ship influence by chatting…
Original Research
YGLuk
· Original study ↗
Methodology
CPE of a female-focused marketing campaign with micro, macro, and celebrity influencers.
Methodology documented
Segmentation
IndustryRetail
RegionGlobal
RoleAll marketers
Channelinfluencer
Cite this stat
Plain Text
GOLDTOE (athletic socks brand): $0.04 cost per engagement. Source: YGLuk (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/goldtoe-cpe
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<blockquote cite="https://lighthousedata.io/data/goldtoe-cpe" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.04</strong> -- cost per engagement for GOLDTOE (athletic socks brand)<br><small>Source: YGLuk (2024) · <a href="https://lighthousedata.io/data/goldtoe-cpe" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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