B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

83.5%

83.5% -- inbox placement rate for Global email senders (global average) (2026)

Name: Inbox Placement Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-07

2026 · Validity

The global average inbox placement rate is 83.5%.

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Attribution: Validity View source

Lighthouse Research Team

Last verified: 2026-09-07 · How we verify data →

Source verified Evidence graded

Value

83.5%

Unit

Percentage

Data Vintage

2026

Entity

Global email senders (global average)

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Sources (4)

Validity Primary Tier C

https://www.aurorasendcloud.com/zh-cn/blog/category/email-delivery ↗

Confidence: 48/100 Vintage: 2026 Channel: Common Crawl

Source Article

Email Delivery Blog

Also cited by

Aurora SendCloud https://www.aurorasendcloud.com/zh-hk/blog/email-deliverability

2026-09-07

aurorasendcloud.com https://www.aurorasendcloud.com/blog/email-deliverability

2026-09-07

Aurora SendCloud https://www.aurorasendcloud.com/blog

2026-09-07

Original Research

Validity · Original study ↗

Methodology

Described as the global average inbox placement rate in the 2026 deliverability guide; underlying measurement source not cited in the summary

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Global email senders (global average): 83.5% inbox placement rate. Source: Validity (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/global-average-inbox-placement-rate-2026

HTML Embed

<blockquote cite="https://lighthousedata.io/data/global-average-inbox-placement-rate-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83.5%</strong> -- inbox placement rate for Global email senders (global average)<br><small>Source: Validity (2026) · <a href="https://lighthousedata.io/data/global-average-inbox-placement-rate-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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