B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
83.5%
83.5% -- inbox placement rate for Global marketing email inbox placement (2025)
In 2025, the global inbox placement rate was 83.5%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
83.5%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
aurorasendcloud.com
Primary
Tier C
https://www.aurorasendcloud.com/zh-cn/blog/email-scrubbing-clean ↗
Source Article
Email scrubbing: Clean lists, boost deliverability
Original Research
aurorasendcloud.com
· Original study ↗
Methodology
Figure stated by Aurora SendCloud blog without attribution to a named original deliverability report
Methodology documented
Segmentation
Industryemail_marketing
RegionGlobal
RoleAll marketers
Channelemail
Cite this stat
Plain Text
Global marketing email inbox placement: 83.5% inbox placement rate. Source: aurorasendcloud.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/global-inbox-placement-rate-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/global-inbox-placement-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83.5%</strong> -- inbox placement rate for Global marketing email inbox placement<br><small>Source: aurorasendcloud.com (2025) · <a href="https://lighthousedata.io/data/global-inbox-placement-rate-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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