B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$0.00
$0.00 -- paid media spend for Give-A-Care campaign (Rethink Breast Cancer) (2017)
The Give-A-Care campaign by Rethink Breast Cancer spent $0 on media.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$0.00
Unit
Currency Usd
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Atomic Awards / strategy
Primary
Tier B
http://atomicawards.strategyonline.ca/winners/winner/2017/?e=40153&w=Give-A-Care ↗
Source Article
2017 Winners
Original Research
Atomic Awards / strategy
· Original study ↗
Methodology
Self-reported: campaign generated 120,000,000 impressions with no paid media spend
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Give-A-Care campaign (Rethink Breast Cancer): $0.00 paid media spend. Source: Atomic Awards / strategy (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/giveacare-zero-paid-media-spend
HTML Embed
<blockquote cite="https://lighthousedata.io/data/giveacare-zero-paid-media-spend" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.00</strong> -- paid media spend for Give-A-Care campaign (Rethink Breast Cancer)<br><small>Source: Atomic Awards / strategy (2017) · <a href="https://lighthousedata.io/data/giveacare-zero-paid-media-spend" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.