B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
3.3%
3.3% -- click through rate for gambling industry email marketing (2025)
The gambling industry sees an average email click-through rate of 3.30%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
3.3%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
intarget.space
Primary
Tier C
https://intarget.space/blog/how-personalization-boosts-casino-email-roi/ ↗
Source Article
How Personalization Boosts Casino Email ROI
Personalized casino emails deliver better results. Why? Because players engage more with tailored content that reflects their preferences and habits. Here’s what you need to know:
- 80% of players want personalized experiences, and generic emails often lead to disengagement.
- Personalization can do…
Original Research
intarget.space
· Original study ↗
Methodology
Industry average cited by InTarget
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
gambling industry email marketing: 3.3% click through rate. Source: intarget.space (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gambling-email-ctr-3-30
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<blockquote cite="https://lighthousedata.io/data/gambling-email-ctr-3-30" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.3%</strong> -- click through rate for gambling industry email marketing<br><small>Source: intarget.space (2025) · <a href="https://lighthousedata.io/data/gambling-email-ctr-3-30" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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