B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

2.7%

2.7% -- click through rate for email marketing (Friday) (2023)

2023  · Campaign Monitor

Friday is typically the day with the highest email marketing click-through rate potential, reaching 2.7%.

  • Identified as typically the day with the highest click-through rate potential
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Attribution: Campaign Monitor View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
2.7%
Unit
Percentage
Data Vintage
2023
Entity
email marketing (Friday)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Campaign Monitor Primary Tier C
https://www.mo.agency/blog/this-year-in-marketing ↗
Confidence: 48/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Marketing Trends 2023: What Should Your Business Focus on?
The marketing landscape shifted significantly, and marketers constantly need to adapt their methods to the ever-evolving landscape. Digital marketing continues to thrive in 2023. HubSpot asked 1,500+ marketers worldwide about their marketing strategies and plans for 2023. Marketing, sales, and custo…
Original Research
Campaign Monitor · Original study ↗

Campaign Monitor data cited by mo.agency

Methodology documented
Industrymarketing
Plain Text
email marketing (Friday): 2.7% click through rate. Source: Campaign Monitor (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/friday-ctr-2-7pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/friday-ctr-2-7pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.7%</strong> -- click through rate for email marketing (Friday)<br><small>Source: Campaign Monitor (2023) · <a href="https://lighthousedata.io/data/friday-ctr-2-7pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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