B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
4.91%
4.91% -- click through rate for finance email blasts (2023)
The average click-through rate for finance email blasts in loan promotions is around 4.91%.
- Value is stated as an approximation ('around 4.91%')
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
4.91%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
70
Methodology
45
Freshness
95
Sources (3)
eMarketer
Primary
Tier B
https://finanads.com/email-marketing-campaigns-for-cash-advance-apps-agency-best-practices/ ↗
Source Article
Email Marketing Campaigns for Cash Advance Apps: Agency Best Practices - Finanads - Best Marketing And Sales System For Financial Professionals
Email Marketing Campaigns for Cash Advance Apps: Agency Best Practices — The Ultimate Guide for Financial Advertisers
Introduction — Why Email Marketing Campaigns for Cash Advance Apps is the Key to Growth in 2024 and Beyond
In 2024, financial services digital marketing is booming like never before.…
Also cited by
triplewhale.com
https://www.triplewhale.com/
2026-08-18
forbes.com
https://www.forbes.com/
2026-08-18
Original Research
eMarketer
· Original study ↗
Methodology
eMarketer Finance Industry Insights
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
finance email blasts: 4.91% click through rate. Source: eMarketer (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/finance-email-ctr
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<blockquote cite="https://lighthousedata.io/data/finance-email-ctr" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.91%</strong> -- click through rate for finance email blasts<br><small>Source: eMarketer (2023) · <a href="https://lighthousedata.io/data/finance-email-ctr" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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