B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
10%
10% -- engagement rate increase for Facebook (2023)
According to The Huffington Post cited in the article, Facebook engagement spikes by 10% on Fridays.
- Original methodology from The Huffington Post is not detailed in the text
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Huffington Post
Primary
Tier C
https://directlync.com/blog/SMM-does-time-really-matter ↗
Source Article
Social Media Marketing: Does Time Really Matter? | DirectLync
If you didn’t know by now, social media is a necessity in marketing strategies. Social media is such a massive part of brands – their message, voice, and a way of communication. Strong business pages on social have an engaged audience and generate leads faster than competitors. But to build a strong…
Original Research
The Huffington Post
· Original study ↗
Methodology
Blog citing Huffington Post; methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook: 10% engagement rate increase. Source: The Huffington Post (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-friday-engagement-spike
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-friday-engagement-spike" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- engagement rate increase for Facebook<br><small>Source: The Huffington Post (2023) · <a href="https://lighthousedata.io/data/facebook-friday-engagement-spike" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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