B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
3.59%
3.59% -- click through rate for Facebook (English Riviera Airshow campaign) (2025)
Facebook ads for the English Riviera Airshow 2025 campaign achieved a 3.59% click-through rate.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
3.59%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Bigwave
Primary
Tier B
https://bigwave.co.uk/case_studies/english-riviera-airshow/ ↗
Source Article
English Riviera Airshow
Original Research
Bigwave
· Original study ↗
Methodology
Agency case study reporting Facebook campaign CTR
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook (English Riviera Airshow campaign): 3.59% click through rate. Source: Bigwave (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/english-riviera-airshow-facebook-ctr-2025
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<blockquote cite="https://lighthousedata.io/data/english-riviera-airshow-facebook-ctr-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.59%</strong> -- click through rate for Facebook (English Riviera Airshow campaign)<br><small>Source: Bigwave (2025) · <a href="https://lighthousedata.io/data/english-riviera-airshow-facebook-ctr-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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