B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
56%
56% -- mobile open rate for ecommerce emails (2026)
56% of ecommerce emails are opened on mobile devices.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
56%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
andzen.co
Primary
Tier C
https://andzen.co/blog/anatomy-of-a-great-ecommerce-email-campaign/ ↗
Source Article
The Anatomy Of A Great Ecommerce Email Campaign
Original Research
andzen.co
· Original study ↗
Methodology
Secondary citation, original study not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ecommerce emails: 56% mobile open rate. Source: andzen.co (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ecommerce-email-mobile-open-rate-56
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<blockquote cite="https://lighthousedata.io/data/ecommerce-email-mobile-open-rate-56" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>56%</strong> -- mobile open rate for ecommerce emails<br><small>Source: andzen.co (2026) · <a href="https://lighthousedata.io/data/ecommerce-email-mobile-open-rate-56" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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